small business

Managing Small Business Growth

As a small business owner, the biggest fear to have in not keeping your company afloat, it’s keeping your business on track with the ever-changing trends in your industry. What you thought you knew today will not be the same as the next day. When managing your business, it is crucial to consider these important managerial factors when maintaining a successful business, and a business with the constant potential to grow!

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Strategize Seasons

How To Strategize Your Seasons

When it comes to creating content on a consistent basis, it can be difficult to conjure up new ideas that keep your audience engaged. Well, what if you let the content create itself? As far-fetched as that may sound, new ideas are likely right in front of you — in the form of upcoming seasons, national holidays, and special community events! Strategizing your seasons will allow you to create timely, relevant content that hits home for your audience!

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The Annual Karamu Event Returns For 12th Year!

For the 12th year in a row, on the evening of August 4th, 2018, The Round Rock Area Serving Center will host its 12th Annual Karamu! This special event offers community members the opportunity to participate in a FUN evening that includes a wonderful dinner for all who come! In addition, auctions will take place and the scheduled entertainment will ensure a wonderful time for the community! As a company that values community involvement, we will gladly be supporting this cause!

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customer service

Customer Service & Your Competition

A business-to-business (B2B) company has a specific approach to marketing. However, there are tried and true tactics that apply to every business, no matter the industry. At the end of the day, customer service goes a long way. In fact, it goes beyond a single interaction between a merchant and a buyer. The ongoing relationship, whether between two businesses or a business and its consumer, is what truly sets you apart from your competition. Continue reading

4 methods to reach consumers

4 Methods to Reach Consumers

Creating value for your consumers goes beyond the product you are trying to sell. Aside from the product, what other incentives can you provide for your potential customers? Start by identifying what your small business can offer your community. What can it contribute to help form long-lasting relationships with your customers? These 4 methods provide insight on how to reach more consumers while staying true to your company’s values! Continue reading


Dive into a Blue Ocean with Clover!

Small Business, Big Ocean

Small businesses come and go. But what really differentiates one over another? Getting ahead of competitors is what most businesses aim to achieve. However, the underlying question is — how? Establishing a market advantage over competitors is done by creating a “Blue Ocean” strategy. A Blue Ocean strategy is about identifying how a business separates themselves from their competition! Continue reading

staying protected from credit card fraud

Stay Protected From Credit Card Fraud

While online shopping has revolutionized how we buy everything from groceries to the latest shoes, it requires handing over your vital credit card information with every purchase. Data breaches have become far too common and it’s important to know how to protect yourself in our ever-growing cyber world. Learn more about how to stay protected from credit card fraud with these tips! Continue reading


Businesses Going Cashless

CynergyData Texas has been a merchant service provider for over 20 years and in that time, we’ve seen incredible technological progress in the industry. With payment options such as credit cards, debit cards, and contactless payments now widely available — cash has taken a backseat. So much so that some businesses have decided to stop accepting paper money! We explore the benefits and whether your business should consider going cashless. Continue reading